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At the Institute’s core is the Gilder Lehrman Collection, one of the great archives in American history. More than 85,000 items cover five hundred years of American history, from Columbus’s 1493 letter describing the New World through the end of the twentieth century.

Autocar Big Trucks for Big Jobs

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Gilder Lehrman Collection #: GLC09654.38 Author/Creator: Autocar Place Written: s.l. Type: Poster Date: 1941-1945 Pagination: 1 poster ; 58.4 x 43.4 cm. Order a Copy

One poster entitled, "Big Trucks for Big Jobs" printed by Autocar, dated 1941-1945. Poster features an Autocar fuel truck on a road in a jungle. There is a bullet-riddled Japanese plane's wing in the foreground. There are four bombers in the air above the truck. The poster reads in part, "Refueling is a big job. On our fighting fronts, it must be done in a big way. This means big trucks... heavy-duty trucks... Autocar Trucks!" The title has been written on the back of the poster in pencil.

Autocar is a truck manufacturer established in 1897. During World War II, they supplied over 37,000 armored half-trucks, all-wheel-drive prime movers, and standard production models, including the Model U, for the overseas war effort.

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